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Jatin Kapadia Jatin Kapadia

Creative Thinking: How to Get Out of the Box and Generate Ideas

Thinking creatively is often misunderstood as a spontaneous act of genius, but in reality, it is a skill that requires practice and intentional effort. The "box" we refer to is not our mind itself, but the mental boundary that confines what we know and limits what we have yet to explore. To truly innovate, we must introduce divergent information—ideas that seem absurd, irrelevant, or even wrong—to challenge these boundaries. This process demands patience and what can be called "long thinking," a mode of thought that resists the urge to return to familiar territory and instead embraces open-ended exploration. Cultivating such thinking, supported by an environment that encourages risk-taking and tolerates mistakes, is essential for generating new ideas that can transform both individuals and society.

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